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Make the Most of Small Business Saturday [Infographic]

It’s here! Small Business Saturday 2019 is this Saturday, November 30. Whether you’re a rookie or a veteran small business owner, Small Business Saturday is a perfect time to get your business’s story out into your community.

One of the biggest shopping days of the year, Small Business Saturday encourages consumers to take a pause from the big box stores and #shopsmall. For local, independently owned businesses, it can be difficult to compete with large retailers during the holidays—that’s why American Express started the Small Business Saturday tradition in 2010. Since then, the unofficial shopping holiday has grown immensely in size—in 2018, Small Business Saturday generated roughly $17.8 billion in reported spend.

Here’s what you can do to get ready.